Revenue Managers and Digital Verification:
How to Marry Both the Disciplines for Guaranteed Success?
Agenda
To learn how digital marketing can help decrease the competitive pressure that hoteliers face from various directions!

What you’ll learn?

  • How to look at web site performance and evaluate what to analyze, thereby effectively contributing to digital marketing strategies.
  • An Introduction to Search, the history of SEO and strategy of search engines
  • Hotel distribution channels available for content and image management.
  • The Hotel web site and using Pay Per Click campaigns to drive bookings.
  • How to create an optimization strategy – keyword research, search engine friendly design, local and international strategies.
  • How to create a distribution channel strategy to ensure optimal channel mix and profitability according to demand.
  • Analytics tools and reporting

Register Yourself

Who should attend?

All hoteliers who want to understand the nuances of digital marketing, and how it can help increase bookings and revenues for a hotel.

Date & Time
Date & Time: 25th January, 2016 at New Delhi

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